June 25th, 2012 | author: | category: B2B marketing.


All of you have been into B2B or B2C business, I would like to call these business as P2P business as it involves People and You doing businesses with People.

How to Build a Relationship Marketing?

When I speak about relationship marketing, it includes your relationship in LinkedIn, Facebook, Twitter, Blogs, Email Marketing, Offline Relationships etc. What really important here is that you got to listen to the customer “where ever they are”. If they are in Facebook, go ahead and listen to them, Talk to them and Engage them.If your customers are in a conference, go and meet them and connect with the people who resonates with you.

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June 25th, 2012 | author: | category: B2B marketing.


The magic in B2B Marketing are the “Landing Pages”.

You create content, write blogs, tweets & posts in various social media channels and finally bring the visitors to the website. How about the conversion?

“You can bet on landing pages.. Landing pages play larger role in visitors conversion to leads”

I see a misconception or the importance of landing pages is not well understood by the marketing communities and underutilized. According to MarketingSherpa the number one reason businesses don’t use landing pages is because their marketing department doesn’t know how to set them up or they are too overloaded.

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June 25th, 2012 | author: | category: general.

You need to think of Social Media Marketing (SMM) as a specialized way for marketing for your business/brand/services etc. If standard marketing applies to your business then you can well assume “My business could potentially use Social Media Marketing”.

Social Media Marketing is applicable to all in business. if not today, assume in next few years your customer are immensely going to be online and engaging them in real time is a amazing way to connect to your customers and bring new customer funnel.

Who could use SMM?

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June 25th, 2012 | author: | category: general.

The Journey Started!!!!! Startup (FrescoDS)

Nov 17th was a very important moment in my career to leave the “employee” role and become a Entrepreneur at “Fresco Social”.

I am in my 3 weeks of Entrepreneurship and trying to get into the company operations, policies & started hiring , building brand etc.

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June 25th, 2012 | author: | category: B2B marketing.

Let us roll back and look at the concept of Social Media and then we can address the Why part?

Basically small business needs advertisement to publish their service offerings, their product and brand them as they are expert and to drive sales funnel etc./p>

If you agree yes keep reading.

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