20 Tips for B2B Nurturing to Get the Sale Done!

June 25th, 2012 | author: | category: B2B marketing.

This topic is important to discuss today as many of you are in B2B business and wondering and innovating marketing strategies every day and every moment. How long is the sales cycles for B2B? A long process and involves multiple cycles and mostly multiple stakeholders & influencers for a single sale. I often hear “Building… Read more »

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P2P(People2People) Marketing for Businesses

June 25th, 2012 | author: | category: B2B marketing.

All of you have been into B2B or B2C business, I would like to call these business as P2P business as it involves People and You doing businesses with People. How to Build a Relationship Marketing? When I speak about relationship marketing, it includes your relationship in LinkedIn, Facebook, Twitter, Blogs, Email Marketing, Offline Relationships… Read more »

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Why Landing Pages are the KEY LEAD DRIVER in B2B Marketing?

June 25th, 2012 | author: | category: B2B marketing.

The magic in B2B Marketing are the “Landing Pages”. You create content, write blogs, tweets & posts in various social media channels and finally bring the visitors to the website. How about the conversion? “You can bet on landing pages.. Landing pages play larger role in visitors conversion to leads” I see a misconception or… Read more »

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Is Social Media Marketing an option for small businesses?

June 25th, 2012 | author: | category: B2B marketing.

Let us roll back and look at the concept of Social Media and then we can address the Why part? Basically small business needs advertisement to publish their service offerings, their product and brand them as they are expert and to drive sales funnel etc./p> If you agree yes keep reading.

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10 Ways of Promoting Your Webinar !!!!

June 25th, 2012 | author: | category: B2B marketing.

There is a great post in HubSpot that talks about science of Webinar http://www.hubspot.com/the-science-of-webinars Generally, There are two important focus areas of Webinar, Content & Promotions. 1) Content: The content of the Webinar and the way you conduct the Webinar affect prospect’s experience and will impact the quality of the leads you generate from the… Read more »

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